Question 1

What counts as one credit?

Accepted Answer

One credit is one full generation run for one platform: 10 copy variants, 5 image creatives and 3 video scripts. Selecting Meta, TikTok and Google in a single run costs 3 credits, because you receive three complete, natively-written sets.

Question 2

Do unused credits roll over?

Accepted Answer

Monthly plan credits reset at the start of each billing cycle and do not roll over — on annual plans too, where the allowance refreshes every month for the year you have paid for. Credits bought as a one-time top-up never expire — and we always spend your monthly allowance first, so purchased credits are the last thing to go.

Question 3

Can I change plans later?

Accepted Answer

Yes. Upgrades apply immediately and Stripe prorates the difference — your larger credit allowance is available right away. Downgrades take effect at the end of your current period, so you keep what you have already paid for.

Question 4

What is the refund policy?

Accepted Answer

There is a 14-day money-back guarantee on your first subscription purchase, provided you have used fewer than 10 credits. EU and UK customers additionally have statutory 14-day cooling-off rights. Full details are in our Refund Policy.

Question 5

Is there a contract or minimum term?

Accepted Answer

No. Every plan is month-to-month and you can cancel in one click from Settings — no email, no retention call. You keep access until the end of the period you have paid for.

Question 6

What happens if I run out of credits?

Accepted Answer

Generation is blocked until your next cycle. You can upgrade for a larger monthly allowance, or buy a $15 top-up for 20 credits that never expire. Nothing you have already generated is ever taken away.

	Hiring a designer	Other AI tools	AdVellum
What $29 a month buys	Under one hour	10 downloaded creatives	50 runs · up to 900 assets
Turnaround for a full set	3–10 days	5–15 minutes	Under 90 seconds
Copy written per platform	Usually extra	Generic, reformatted	Native to each platform
Distinct persuasion angles	1–2 per round	Limited	10 angles, one per variant
Video scripts included	Separate engagement	Rarely	3 per platform, shoot-ready
Reads your landing page	You brief them	You fill in a form	Automatic from the URL
You own the output	Depends on contract	Usually	Always

Ad creative that costs less than one freelancer hour

Free

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Pro

Agency

Credit Top-up

What you would otherwise do

Everything about credits and plans

Try it on your own product first